Here are some tips that you can use to make the most our of your website"s exposure in the search engines.
1. Learn to speak the language.
When starting with on-page SEO, try to get it righ the first time so search engines won"t have a difficult time looking for your website. Remember, these search engines are not humans; they are computer softwares that can only process a certain type of language. When you use words that they can process, it becomes much easier for them to knw about your website and to place it at the top of the search results when people use keywords that are connected to your site.
2. Consider the user.
At the end of the day, it"s all about making your customers happy. While off page SEO is in charge of bringing more traffic to your website, all of that effort will go down the drain if it"s not setup correctly and if users find it difficult to navigate around the pages.
3. Search Engine Optimization
If you want search engines to find your website, you need to have it optimized. This is the only way to bring more traffic and to improve your site"s search rankings.
4. On Page SEO
Those who are running a small business and need local customers to find them can make use of on page SEO.
5. Off Page SEO
When you"re done with on page SEO, you can start working on off page SEO. This will allow you to promote your website through other online platforms.